September 1, 2005, London - Azure
Solutions, the revenue-assurance company, today announced that it is to
provide its Azure Fraud Bureau Service to Warid Telecom Pakistan, the
Pakistani mobile operator.
Last year Warid Telecom was awarded a licence to operate mobile services
in Pakistan. In May 2005 Warid Telecom successfully launched the service
covering 28 cities with a total population of around 32 million people.
Warid Telecom also holds licenses to operate long distance,
international (LDI) and wireless local loop (WLL) businesses. In order
to maximize
revenues and reduce potential losses, Warid Telecom required a
cost-effective system that could detect a wide range of potentially
fraudulent activity across its network.
The Azure Fraud Bureau Service is a fully-hosted system providing
operators with 24/7 operational support, upgrades and hardware to detect
fraud across their networks effectively and efficiently, without the
overheads associated with providing an in-house fraud solution.
The Azure Fraud Bureau Service is powered by Azure�s Fraud Control
System, which uses intelligent and unique detection technology, and
accepts multiple data feeds to allow all types of product or service to
be monitored (fixed, mobile, interconnect, IP, etc).
The Azure Fraud Control System enables operators to:
- flexibly configure, control and define
fraud-detection rules
- intelligently detect anomalous and
unusual behavior
- identify fraudsters and criminal
activity through event fingerprinting
- monitor SMS and IP content to provide
fraud detection for m-commerce and next-generation technologies
- improve efficiency and effectiveness of
fraud-detection teams through comprehensive case-management workflow and
report generation
- enhance their visualization capabilities
allowing for the ease of identification of fraud issues.
Ahmad Sayed, director sales, south-east
Asia at Azure Solutions, said: �We are very pleased to be working with
Warid Telecom and this is a further endorsement of Azure�s
fraud-detection capabilities. It is essential that operators,
particularly those is emerging markets, implement fraud-detection
solutions otherwise they risk losing significant revenue.�
Mr Hamid Farooq, CEO of Warid Telecom Pakistan, said: �As an emerging
mobile business it was essential that we had a fraud-detection system
place to ensure we are protecting revenues. Azure�s extensive
fraud-detection capability and expertise was very attractive to us, and
the bureau service provides us with cost-effective access to it.�
About Azure Solutions (www.azuresolutions.com)
Azure Solutions is the world�s largest revenue-assurance company. It
is headquartered in London, with people in Westminster (Colorado),
Ipswich, Paris, Frankfurt, Madrid, Barcelona, Islamabad, Kuala Lumpur,
Jakarta, Singapore, Sydney, Melbourne and Mexico City. Azure�s
end-to-end revenue-assurance product portfolio for current-generation
networks includes Data Integrity, Wholesale and Interconnect Billing,
International Settlements, Fraud Management, Mediation, Management,
Translation and Rating, Event Integrity and Route Optimisation. Azure
has launched Azure
Inter-Party Management and Azure Fraud Control System as the first
products in its next-generation portfolio. Azure provides individual
products or complete revenue-assurance solutions using a common platform
and any combination of products that a customer might need. Customers
can choose a system that they own and operate themselves or a bureau
that Azure manages on their behalf. Azure has over 60 customers across
the world comprising PTTs, mobile operators, national operators,
carrier�s carrier and cable TV companies. Azure has significant carrier
experience and understands the
problems faced by all these operators.
The company�s heritage can be traced back to BT in the early 1990s.
Azure was spun out of BT in April 2003 and is backed by New Venture
Partners, Doughty Hanson Technology Ventures and Intel Capital. Recently
Azure won the �Best Revenue-Assurance Project� award at the World
Billing Awards 2005 in London, and �Most Promising Company� at the
TeleStrategies Billing & OSS World Excellence Awards 2005 in
Philadelphia.
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