Clarity, the telecommunications industry’s Operations Support System (OSS) business process automation company, has recently announced the appointment of William Tickner as Vice President, Europe & CIS. William will focus on strengthening Clarity ‘s strategic partnerships and business development activities to drive growth in these regions.

William brings to Clarity more than twenty years of sales, marketing and business management experience from the communications industry, with a strong track record in revenue growth and regional operational expansion. Prior to joining Clarity, William was with start-up information management vendor Datanomic as VP Sales & Marketing. Previous organizations also include Cognima, Convergys, Geneva Technology, CableData, IBM and Infotron.

During his tenure as VP Business Development at Geneva Technology, he helped grow the European business from 100 to 450 employees and to more than 50 customers before the business was acquired by Convergys in 2001. During his time at Geneva , William also led the company’s successful entry into Asia Pacific where the team he built managed to deliver several major account wins within months of its regional launch.

“We are pleased to have William join Clarity to further strengthen our presence in Europe and the CIS markets, particularly Russia ”, says Dr. Ian Campbell , Clarity ’s Executive Chairman. “William has a strong track record within business and marketing management and solid communications industry experience in European markets, particularly East Europe where we will focus our efforts initially. As regional operators transform their OSS infrastructures to cope with increased competition and significant cost pressures, William’s client and partner management skills will be extremely important to Clarity ‘s long term success”.

Throughout Europe and the CIS telecommunications operators are seeking to consolidate disparate OSS infrastructures to offer superior customer service, reduce costs and differentiate their commercial propositions through speed of response and service quality management. Tickner said “These complex and long term transformation programmes require an experienced Tier 1 OSS vendor capable of supporting automation across convergent fulfilment and assurance processes to realise operators’ goals. Clarity has a solid track record of creating business value in this domain and it is a great opportunity to build on this success.”

About Clarity
Clarity is the telecommunication industry’s Operational Support System (OSS) business process automation company – providing a pre-integrated product and database that streamlines the 17 eTOM elements of OSS into a single suite. This also allows Clarity to provide executive visibility of the network’s impact on revenue and customer experience across both service fulfilment and assurance.

Having simplified the management of both legacy and next-generation network environments, Clarity OSS is network and services neutral, driven by templates that are rapidly configurable to allow operators to cut time to market for any new service by two-thirds. Today Clarity simplifies network support for over 90 million subscribers worldwide.

Established in 1993, Clarity ’s global headquarter is in Sydney , Australia , with offices in Asia, the Middle East, Europe and North America. For more information, please visit us at www.clarity.com.