cVidya Networks, (www.cvidya.com) a global leader of innovative Revenue Intelligence analytics solutions for communication service providers, will be showcasing their new centralized analytics platform at Mobile World Congress in Barcelona on February 25-28, 2013. The centralized analytics platform empowers operators to strategically make informed marketing and risk management decisions based on data aggregated from across silos within the organization.

cVidya’s new platform takes a holistic approach in helping CSPs strategically protect and grow their business through marketing analytics and risk management solutions. The information data and tools cVidya supplies in each area from Revenue Assurance to Fraud protection to marketing analytics are presented through relevant dashboards allowing the operators to better make informed and insightful decisions. In addition the operational tools such as MoneyMap®, FraudView®, ProactiV™ and Advisor™ solutions are used to define the relevant rules to optimize the business activities in each relevant department.

cVidya will be showcasing its full suite of products at Mobile World Congress, demonstrating to operators how its tools can help detect and reclaim tens of millions of dollars from leakages as well as grow their business. Some of the tools being showcased will include: Revenue Assurance and Fraud risks identification for Mobile Money services and potential breach protection in M2M offerings. They will also demonstrate how the platforms help grow the business through allowing CSPs to target customers with the best LTE offering, identifying the Next Best Action for high profit customers and forecasting the ARPU impact on the segments in target.