This LBS event is the only meeting place for professionals interested in successful leveraging Location data with innovative and scalable applications and services. Not since syncing mobile communication services with social networking has there been such an exciting opportunity to tailor and enhance the user experience.

Key topics being addressed include: The growing trend of mobile context: using location data for ultra-personalisation of services, Engaging mobile users with ultra-targeted messaging, The challenges and opportunities presented by LBS, Privacy and security best-practice, Cross-industry case studies, Tailoring technology choices for indoor LBS, Driving new revenue channels and/or growing operational efficiencies through the growth in LBS.

http://locationbasedservicesevent.com/